Our highly skilled team partners with you on every aspect of your digital engagement platform from initial consultation to installation and beyond, providing exceptional service every step of the way. A member of our retail automotive specialized sales team will meet with you to uncover your needs and determine how we can best help you achieve your objectives.
With your feedback, we will leverage our experience to design a digital engagement platform that improves customer and employee satisfaction and drives profitability. Our in-house production team personalizes your network by designing dealership-specific assets to share your brand story, community involvement and everything else that makes your dealership great.
Utilizing our extensive vendor relationships and nationwide installer network, we source all equipment and manage every aspect of your installation to your complete satisfaction. We train your team on the key features of the network and design content playlists that show the appropriate mix of dealership-specific content and OEM branded marketing.
With your feedback, we will leverage our experience to design a digital engagement platform that improves customer and employee satisfaction and drives profitability. Our in-house production team personalizes your network by designing dealership-specific assets to share your brand story, community involvement and everything else that makes your dealership great.
Utilizing our extensive vendor relationships and nationwide installer network, we source all equipment and manage every aspect of your installation to your complete satisfaction. We train your team on the key features of the network and design content playlists that show the appropriate mix of dealership-specific content and OEM branded marketing.
Services
Jerry Daniels founded ABN in 2007 and continues to serve as President and Chief Executive Officer of the company.
In this capacity, Daniels has been driving innovation in the digital marketing space by providing automotive dealership signage tools to capitalize on direct marketing to customers throughout the showroom, service areas, and waiting rooms of the dealership.
Leveraging more than 30 years of retail automotive industry experience, Daniels drives ABN's development of pioneering solutions featuring compelling content and exceptional technology at the forefront of the digital signage industry.
In this capacity, Daniels has been driving innovation in the digital marketing space by providing automotive dealership signage tools to capitalize on direct marketing to customers throughout the showroom, service areas, and waiting rooms of the dealership.
Leveraging more than 30 years of retail automotive industry experience, Daniels drives ABN's development of pioneering solutions featuring compelling content and exceptional technology at the forefront of the digital signage industry.
ABN was founded by automotive industry veteran Jerry Daniels in 2007, but ABN's story begins nearly 25 years prior when Daniels was the 23-year-old general manager of the largest Pontiac dealership in the western United States.
While attending the annual Pontiac New Car Show in Las Vegas, Daniels was enthralled with the energy and emotion in the room as the lights were dimmed and Pontiac's brand new "We Build Excitement" campaign was unveiled on a giant video screen over the main stage.
Every dealer in attendance fell even more in love with their brand and couldn't wait to get back to their dealerships and share their revived passion with their customers.
While attending the annual Pontiac New Car Show in Las Vegas, Daniels was enthralled with the energy and emotion in the room as the lights were dimmed and Pontiac's brand new "We Build Excitement" campaign was unveiled on a giant video screen over the main stage.
Every dealer in attendance fell even more in love with their brand and couldn't wait to get back to their dealerships and share their revived passion with their customers.
The Automotive Broadcasting Network is proud to be publicly recognized for our achievements.
We've received local and industry awards that show our commitment to our clients, employees, and business.
ABN employs top talent to support our automotive dealership marketing clients and embody our mission and core values.
We've received local and industry awards that show our commitment to our clients, employees, and business.
ABN employs top talent to support our automotive dealership marketing clients and embody our mission and core values.
Today's car-buyer visits just 1.4 dealerships on average prior to making a purchase.
They've done over 9 hours of online research and are coming to you ready to buy.
If they leave, they are likely buying at their next stop.
You must engage this customer differently.
54% of surveyed car shoppers said they would buy from a dealership that offered their preferred experience even if it didn't offer the best price.
A well designed carefully strategized digital engagement platform enhances the customers' experience by creating a seamless transition as they move down the new sales funnel from comfortable online research of your brand and dealership to actual in-store buyer.
They've done over 9 hours of online research and are coming to you ready to buy.
If they leave, they are likely buying at their next stop.
You must engage this customer differently.
54% of surveyed car shoppers said they would buy from a dealership that offered their preferred experience even if it didn't offer the best price.
A well designed carefully strategized digital engagement platform enhances the customers' experience by creating a seamless transition as they move down the new sales funnel from comfortable online research of your brand and dealership to actual in-store buyer.
ABN Inspire! is more than a sales leaderboard, it's a sales performance management software to boost sales and create business goals.
Your current digital sales leaderboard is time-consuming to update, stuck in a low-visibility location and only tells you who your sales leader was yesterday.
ABN Inspire! self-updates using data pulled directly from your DMS, available on your mobile device and provides real-time sales performance data so you know who your sales leader is right now.
The innovative performance management platform also features motivational tools like integrated traditional dealership incentive contests the pullboard and prize wheel as well as modern gamification aspects where your sales team "levels up" by earning badges for milestones like selling three cars in a day or leading in sales for the month.
Your current digital sales leaderboard is time-consuming to update, stuck in a low-visibility location and only tells you who your sales leader was yesterday.
ABN Inspire! self-updates using data pulled directly from your DMS, available on your mobile device and provides real-time sales performance data so you know who your sales leader is right now.
The innovative performance management platform also features motivational tools like integrated traditional dealership incentive contests the pullboard and prize wheel as well as modern gamification aspects where your sales team "levels up" by earning badges for milestones like selling three cars in a day or leading in sales for the month.
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